Backing Business and Community Across North West Auckland
Big things are quietly taking shape across North West Auckland, with local businesses and community groups working together to build a stronger, more resilient future.
Now that we have launched PerformIQ, New Zealand’s most powerful business performance tool, we are going to step it up even further. We are now calling for 15 businesses to join our first cohort, and receive 12 months of business coaching through their PerformIQ subscription. The cohort will receive structured support, including regular workshops, coaching and peer connection. Delivered with the support of local advisors, the programme is designed to strengthen decision‑making and lift long‑term performance across the area.
There is also positive progress on flood resilience for businesses in Kumeu, Huapai and Waimauku. Engineers have now completed and received approval for a Business Flooding Toolkit proposal in collaboration with Auckland Council’s Healthy Waters team. Funding has been confirmed for the majority of the project, with further funding being sought to support on‑site assessments for local businesses. Works are expected to begin later this year, providing practical tools to help businesses prepare for future flooding events.
The second tourism workshop brought together local operators to continue shaping a Destination Management Plan for the wider area. The goal is simple: build a clear picture of what the region offers and how visitors can be encouraged to explore more. From July, a new tourism‑focused membership option will be introduced, ensuring fees are directed specifically to marketing and maintaining a dedicated tourism website. This collective approach is expected to deliver stronger results than businesses working alone.
Community spirit is also front and centre with the return of the Te Awaroa Helensville Santa Parade to local leadership. Plans are already underway for the 2026 event, with sponsorship opportunities now open to help bring the parade back to the main road and into the heart of town. Please reach out to General Manager, Danielle Hancock, to register your interest.
Together, these initiatives show what can be achieved when businesses, councils and communities work in partnership — building resilience, supporting growth, and keeping the North West a great place to live, work and visit.
General Manager, North West Country Inc.
manager@northwestcountry.co.nz
